The Poshmark Offers to Likers, or “OTL”, feature is a mighty one. So mighty in-fact that other platforms have taken notice and implemented similar features (we see you Mercari and eBay!). If you are not using this daily, you should be. And I am going to tell you exactly how.
Today, I am going to share with you my Offers to Likers strategy that keeps the sales rolling into my closet!
My strategy is simple and only two parts.
PART ONE: Within ten minutes of an item receiving a like, I send a 10% + $4.99 shipping offer to the liker. Or as soon as possible, ie. likes received overnight.
PART TWO: Every Thursday and Friday I send out 20% + reduced shipping offers on my entire closet. My current closet size is 600 items, therefore I split my full closet offers between two days. If you have a smaller closet, I highly recommend sending out all offers on Thursday (hello, payday!).
Important things to note:
- Offers must be at least 10% below your lowest offer in the last 30 days.
- You can send an offer for any dollar amount you want, as long as it is 10% lower than the last offer. I find this hard to track and just choose to stick with the given 10%, 20% and 30% reductions.
- Offers with free shipping are great, if you have room in your margin for this. I save free shipping offers for my higher priced items that haven’t moved in a significant amount of time.
I also feel the need to mention that just because this strategy works for me, doesn’t necessarily mean it will work for you. All of our Poshmark closets, customer bases and even business plans are DIFFERENT. That is the beauty of Poshmark!
xx, Shari
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